Milán (Italia) 2019 320 m²
Designed by Ramón Esteve, the Vondom stand at the Salone del Mobile Milano 2019 is arranged as three spaces separated by diagonal monochromatic lattices that emphasize the dynamism with which the firm is identified divide these three zones. In order to fully integrate the product with these lattices, their same tone and finish is applied to the pieces that are displayed on them.
Each space is designed to house different uses. On the one hand, the exhibition area, where the pieces grouped by collection and designer are located on several black platforms that stood out on the white wooden floor. On the other hand, the area of the customer service desk, located in front of a large LED screen that projects different videos produced for each of the Vondom collections. Finally, the reserved area, designed to hold meetings and private appointments with customers.
The main thing when designing this stand was the complexity of creating a space that reflected Vondom’s avant-garde, fresh and dynamic lifestyle, while displaying the large number of pieces presented by the firm this year in a spacious way.
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Design
Ramón Esteve
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Collaborators
Isabel Meyer
Borja Martos
Tudi Soriano
Nacho Poveda
Elena Sanz -
Produce
Vondom
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Photography & Audiovisual
Alfonso Calza
